Getting Massive Traffic from Web 2.0

Social bookmarking is one way in the world of web 2.0 to quickly drive large amounts of traffic to your website. This can be done with a consistent and exponentially growing basis through this method.

The first question people as is what exactly is social bookmarking it. In essence it is the sharing of websites through bookmarking websites that allow you to rate, comment and share websites that you have found interesting and bookmarked. People are constantly searching for great websites on the topics that interest them. Individuals can use social bookmarking sites in order to find sites on a particular topic based on tags.

These tags work like keywords. The better reviewed and rated the site is, the more people who add the site to their bookmarks the more traffic gets directed to the site. Previously it was page ranking that generated the most traffic for a website and while it is still a major factor when it comes to traffic generation and direction it is not the only thing that can drive traffic to your website.

The difference between using social bookmarking sites and using a search engine is simply the size and method that is used. Social bookmarking sites usually have a more concentrated based for searching. This means that it is faster in locating specifics. If you are looking for a particular subject on a search engine you will pick up any site which has the keywords that you are looking for. Because bookmarking sites are smaller in terms of the searching base you have a greater chance of finding what you are looking for.

Just as there are a number of social networking sites there are also a number of social bookmarking sites so there are plenty of places to place your website and be able to share in what you have to offer. The point is to make sure that you diversify. Do not just rely on page ranking. Do not just rely on search engine optimization or PPC advertising. Make sure that you are doing the best you can for your website.

This includes using a wide variety of options that have only recently become available. Things like viral marketing, video websites, social networking websites and using social bookmarking sites. Consider all the different aspects to marketing a website and be sure to incorporate as many as possible into your strategy.

There are a number of different sites to post links to and there are also a wide variety of widgets to make it easier. Some of the better known social networking and bookmarking sites that will draw a reasonable amount of traffic from day one include Digg, StumbleUpon, Reddit, Scribd.com and the like. Simply use the search engines to find more and more places. There are also niche specific social bookmarking sites designed to break out various niche markets and cater to them alone. These include both business and personal niches.

Most people, however, will use the larger sites and bookmark their sites, filtering them through the use of specific tags that others can search on. Tags are very easy to use and take a place like Technorati and breaks it down into interest-driven sections that only those people who are interested in will search on and find your website.

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- Kale McClelland